Last year,Better Call Saulbrought Aaron and Bryan Cranston back together. Now it’s the Super Bowl’s turn, as Jesse Pinkman will join Bryan Cranston’s Walter White in Popcorners’Breaking Badcommercial.News ofCranston reprising his role as Walter Whiteduring the NFL final first surfaced in December when the snack brand teased Heisenberg holding a bag of White Cheddar-flavored corn chips in the middle of the desert. It didn’t take long for that image to fire up the imagination of manyBreaking Badfans, who dreamed of a possible reunion. Popcorners will be giving viewers what they want on Super Bowl Sunday.RELATED:6 Shows To Watch If You Like Breaking BadIn a post via Popcorners' official Twitter account (@popcorners), the company shared a brief tease of Paul as Jesse Pinkman, but this time in video format. The video shows Jesse munching on the same bag of chips Walt had in the first preview. Naturally, the ad usesBreaking Bad’s famous opening music theme and considering there’s an empty chair right next to Jesse when he answers the phone, it’s obvious who’s supposed to sit there.
Unsurprisingly, givenBreaking Badlegacy and popularity, this isn’t the first time either Paul or Cranston has starred in a Super Bowl commercial. Paul narrated a Weight Watchers ad for Super Bowl XLIX in 2015. That same year, Cranston showed up wearing his full lab gear in a more famous ad for Esurance, where local pharmacist Walter White ask as a customer to “Say my name,” Heisenberg style.
TheBreaking Badseries finaleaired in September 2013, and brands didn’t wait too long after the series’ epic ending to tap into its marketing potential. WithBetter Call Saulfinishing Jimmy McGill’s story last year, bringing back Walt and Jesse feels like perfect timing.Breaking BadandBetter Call Saulare widely regarded as some of the best TV dramas. At the same time, the two always had plenty of comedic undertones, making them a perfect fit for the Super Bowl’s halftime.
In theirBetter Call Saulfinal season cameos, the older Paul and Cranston were seen in flashback form to help drive Jimmy’s story forward, or in the latter’s case, as an omen for the type of fortune that the world’s best lawyer had coming. With Walt and Jesse already making it to the big game, it might be a matter of time before Saul Goodman gets his own ad.
